WORDPRESS PERFORMANCE OPTIMIZATIONS

First impression
is everything

Website performance is the primary factor dictating the success of modern online businesses. Our WordPress performance optimization services include rebuilds, fine-tuning, speed fixes, and performance boosts.

ALL YOUR OPPORTUNITIES

Your business needs to load faster


Speed sells and makes your visitors happy. Optimizing your websites’ speed
is one of the most affordable and highest ROI providing investments! Focus on your business and allow us to elevate the user experience beyond what you imagined possible.

Rank higher in SEO

Speed is a ranking factor, and your customers, readers, and website visitors not only love but expect fast loading websites. And so does Google.

Stop losing money

We relate speed to efficiency, trust, and confidence. High performing websites attract more regular visitors and make more money. A clear win-win.

Convert faster

Think about how you use the internet. You’re looking for quick answers and immediate results. Great user experience equals more conversions.

Domesticate bouncers

Your visitors make an instant judgement about your business based on user experience. If the website is slow, they bounce and never return.

Leave a footprint

Once you hit the sweet spot between content and performance, the only way is up. A word about your awesome performing will spread.

Impress competition

Make your competition glare at your website wondering what, exactly, makes it so great. We know and you know, let them scratch their heads.

When everything else fails – rebuild

Sometimes websites are in such a sad shape that the only remaining alternative seems a complete rebuild. Rest assured, it sounds more terrifying than it really is. It is a lot of work, true, but a website rebuild ensures what you’re after – stability, performance, security, and stellar user experience. Rebuild means ditching that sluggish page-builder you’ve been using, that resource-hungry all-in-one theme that’s slowing you down, and a decent hosting, mostly. Not sure you need a rebuild? Drop us a line and let’s figure this out together.

ALL OUR SERVICES

Speed is a necessity, not a trend


We have one chance to make a first impression. SquareBow provides
proven solutions to elevate your online performance focusing on the
only KPI that actually matters – Core Web Vitals and real user experience.

AUDIT, FIX, REPAIR

See and fix what is slowing you down

You know your website is slow, yet, you can’t pin down the reasons behind it. Our Deep Audit service provides not only definitive answers, but you also get an analysis based on diagnostic procedures with easy-to-follow explanations. Based on the possibilities of your existing architecture (web server and WordPress back-end), we perform speed fixes on all levels that will elevate the user experience to a new level. From database and PHP to images, script, and caching. And then some more.

Wordpress performance optimization
Wordpress performance optimization

REBUILDS

Make your website fly

In 99% of cases, the main culprits behind slow and unresponsive websites are bloated WP themes and plugins, page builders, and miserably underperforming web hosting plans. We rebuild your website based on the best performing WP themes based on the native Gutenberg page builder, with minimal plugins and with performance in mind from the start-up. And to make sure you do see the difference between mediocre shared hosting and premium cloud VPS hosting, we’ll do it on our development server where you can monitor the progress 24/7.

SERVICE PLAN WITH HOSTING

Stay on top and ahead

For mission-critical businesses, we offer an all-in-one maintenance and support plan with premium cloud VPS hosting that goes way beyond updating, monitoring, scheduling, and issuing bills. Our Stay on top service plan includes 24/7 performance, security, and SEO improvements as your website grows on our dedicated scalable server with its own resources. Every imaginable third-party integration for WordPress functionality, one-on-one video consulting, and priority support is included. Plus everything that comes with basic maintenance from other guys.

Wordpress performance optimization

Our performance optimization procedure is focussed exclusively on improving site speed metrics and KPI in terms of loading, interactivity and visual stability. Commonly known as the Core Web Vitals, these broadly translate to terms such as TTFB, Largest Contentful Paint timing and Cumulative layout shift as well as DNS lookup and server redirects, page load time, page weight and server requests.

WHAT TO EXPECT

101 tiny boosts, one big difference


Website performance is made up of an intricate relationship between front-end and back-end code, server configuration, hardware, and network conditions. In other words — it’s complicated. In the process, we focus on the following areas for the improvement of the overall user experience and perceived page speed.

  • Hosting
    We audit your existing web hosting plan, fine-tune it and suggest upgrades with actionable insights
  • Response time & requests
    Your web server should respond fast to as few requests as possible — we enqueue things in the right order
  • CDN
    There is no fast-performing website without a Content delivery network. We’ll tune up CDN of your choice
  • Database
    We manually optimize and clean your database, including those pesky autoload debris from deleted plugins
  • Custom code
    When necessary, we add custom PHP and CSS snippets to your child theme for future safety and upgrades
  • Images
    Proper sizes, loading strategy, HTML tags, compression, thumbnails, formats, and offloading
  • Visible content
    We eliminate render-blocking scripts in the above-the-fold section (viewport) for instant loading
  • Server stack
    Apache, Ngnix, or Litespeed must be configured for optimal performance. We take care of everything
  • Redirects
    All unnecessary redirects will be fixed for the fastest possible server response and overall performance
  • External requests
    The fewer third-party requests hit your server, the faster your website will load and perform
  • Caching
    For top performance, we fine-tune page, browser and object caching to perfection and beyond
  • DNS records
    We will fix and set up all the right DNS records at your nameserver for optimal performance
  • JavaScript and CSS
    Whatever needs to be done: async, defer, delay, minify, inline, preload, combine, remove …
  • SEO opportunities
    Our improvements directly affect the technical SEO of your site. Big time and then some more
  • WP installation
    We’ll analyze how your theme, page builder, and plugins play together and recommend alternatives
  • HTTP/2 and SSL
    The web server should always run on the latest and most advanced tech available with a secure layer
  • DNS lookup
    Fast lookup times from your domain server shave off valuable milliseconds. The more the better
  • .htacces & wp-config.php
    We’ll set up speed and security rules in two of the most important settings files on your web server
  • Security headers
    We’ll set up six of the most important security headers on your website, including HSTS, CSP, and X-Frame
  • Fonts
    We integrate custom and Google fonts the proper way. Or, serve them locally. Or, use system stack instead
  • Core Web Vitals
    Finally, we want you to be in the green. Not because Google says so, but because you need to be there

We are everywhere

To effectively serve the global community of website owners, online businesses, agencies, and freelancers in need of performance optimization, we work 100% globally and remotely. No matter where you are or how slow your site is, we can get it fixed.